Informational Social Influence The influence to accept information from others as evidence about reality, often occurring in situations where the correct action or belief is uncertain.
Asch conformity is the tendency for individuals to align their beliefs, attitudes, or behaviors with a group majority, even when the group is clearly wrong.
Diffusion of responsibility is a sociopsychological phenomenon where individuals feel less personally accountable for taking action in a group setting because they assume others will or should intervene.
Attribution Theory explains how people interpret the causes of events and behaviors, focusing on whether outcomes (successes/failures) stem from internal factors (ability, effort) or external ones (luck, task difficulty).
Group polarization is the tendency for a group’s collective decision or attitude to become more extreme than the initial inclinations of its individual members following group discussion.
Internal locus of control is the belief that your own actions and decisions directly determine your outcomes, whereas external locus of control is the belief that life events are primarily dictated by outside forces like luck, fate, or powerful others.
A stereotype is a widely held, fixed, and oversimplified generalization or belief about a particular group of people that is applied to all members of that group, ignoring individual differences.
A self-fulfilling prophecy is a phenomenon where an individual’s originally false expectation about a situation or person leads to behaviors that cause the expectation to become true.
The mere exposure effect is a psychological phenomenon where people tend to develop a preference for things or people simply because they are familiar with them.
Persuasion is the active process of influencing or changing another person’s attitudes, beliefs, or behaviors through communication and argumentation.
The Elaboration Likelihood Model (ELM) is a theory of persuasion proposing that attitude change occurs through two distinct pathways: the central route (deep processing of logical arguments) or the peripheral route (shallow processing of superficial cues like attractiveness or status).
The central route of persuasion occurs when an individual is motivated and able to think deeply about a message, focusing on the strength of the logical arguments, facts, and evidence to form a reasoned judgment.
Cognitive dissonance is the psychological tension or discomfort experienced when an individual holds contradictory beliefs, values, or attitudes simultaneously, motivating them to change their thoughts or behaviors to restore consistency.
Industrial-Organizational (I/O) Psychologists apply psychological principles and research methods to the workplace to solve problems related to employee performance, productivity, organizational structure, and workplace well-being.
Social psychology is the scientific study of how we think about, influence, and relate to one another, focusing on how the presence of others affects individual behavior. ——— Personality refers to an individual’s unique and relatively stable pattern of thinking, feeling, and acting that distinguishes them from others.